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LISTEN. UNDERSTAND. PROTECT.

WHY ENAWA

AI should do more than answer questions. It should know when something is wrong.

Today’s AI understands more of the digital world than ever before. But some of the moments that matter most still happen outside the screen — in a call, in a room, and in a conversation.

ENAWA exists to bring intelligence into those moments.

  • Real-world AI
  • Built around human safety

THE GAP

The digital world has security. The physical world still depends too much on us noticing everything ourselves.

Our devices can detect malicious websites, suspicious logins, spam, and malware. But real-world risk may arrive as a few sentences.

“Don’t tell your daughter.”

“Move the money now.”

“Let me remotely control your computer.”

THE MOMENT BEFORE HARM

WHY SAFETY FIRST

Protection before productivity.

Before personal AI does more for us, it should help protect us.

PERSONAL AI IN THE REAL WORLD

Personal AI needs eyes and ears for the real world.

The smartphone is incredibly powerful, but it is not always positioned to continuously understand what is happening around you. We believe personal AI will move beyond the screen — sensing context, understanding situations, and helping when something actually matters.

First-generation ENAWA products are audio-first.

Detail of a black ENAWA Pendant being worn

OUR MISSION

Protect people before a bad moment becomes a life-changing one.

To identify signals of scams, coercion, threats, and harm as early as possible — and give people a clearer, safer moment to respond.

OUR VISION

A world where personal safety is continuous, intelligent, and available to everyone.

Our long-term vision is a personal AI safety layer that understands the physical and digital environments around you — without requiring constant attention from you.

01

People first

Technology is only useful when it makes a person safer, calmer, or more capable.

02

Calm by default

Safety technology should reduce anxiety — not create more of it.

03

Privacy is architecture

Privacy decisions begin in the system design, not in the legal footer.

04

Simple on the outside

Complex intelligence belongs behind the interface.

HARDWARE PHILOSOPHY

Safety technology only works if people keep it with them.

That means hardware has to be small, comfortable, discreet, familiar, and easy to trust.

01

ENAWA Safety Card · First-generation product

Fits the device you already carry.

02

ENAWA Pendant · First-generation product

Fits naturally into what you already wear.

ENAWA Safety Card with a silver Pendant

FOUNDING TEAM

Building personal safety AI for the real world.

Parker Liao

CEO

Former Director of GPU Cloud Computing at Alibaba Cloud.

Former Head of XR & AI Business at Unity Research Institute.

Now an independent entrepreneur focused on AI hardware.

Personal vision:

Use AI to make society better.

Steven Tyson

Head of Product

Former Senior Product Designer at Intentional Futures.

Graduate of the University of Washington graduate program.

Participated in Human-Centered Design and Engineering research, including research exploring the use of VR technology to help reduce stress among adolescents.

OUR REASON TO BUILD

AI needs a reason to enter the real world. We believe safety is one of the most important ones.

START A CONVERSATION

Help shape what comes next.

Families, early users and safety professionals can share their interest through Founding Access.